CHINESE MARKETING AND ADVERTISING

Why Work with Star China for Chinese Marketing and Advertising?

For years, China has been an important market for many global companies. Market in China is a different ball game, but luckily for you, we’re proven experts in the field. Star China offers professional Chinese marketing services.

Here at Star China, we’re here to guide you through the process, create results-driven strategies, and make marketing in China as easy and convenient as possible. Plus, our Chinese advertising partners are trusted sources, and we have a huge range of media available so that no matter who are your audience, you can create strong, qualified leads.

RED(Xiaohongshu) Marketing
RED(Xiaohongshu) is a rising social media platform in China. In Australia, the platform has over 300k daily active users. Users share product reviews and lifestyle contents on this platform. The engagement on this platform is great. It's a great platform for content seeding.
WeChat Marketing
Many brands have their own accounts that people can follow, subscribe to, and become a member of their network. There are verified and non-verified accounts. When an account is verified, it can attract audiences by posting high-quality media content with audio messages, videos, photos and text for their fans and followers.
Influencer Marketing
We work with major MCN companies in China. Together, we select and filter top performance influencers that fit in your budget. Our professional team will make sure that brief is clear and carried out through the whole campaign.
Tiktok Marketing
We have a live-streaming team in China that specials on tiktok marketing. Every dollar you spend is contributing to sales. No more waste on marketing budget. Our professional streamer are well trained and are your sales team in China.

THE PERFORMANCE MARKETING AGENCY THAT GETS IT DONE.

 

Professional Marketing Team. Strong Media Network. We work alongside you to reach your sales target in China. Whether you’re looking online or offline, we can get your ads in front of the right people at the right time.

100k+ INFLUENCER NETWORKS
10K+ Australia Chinese Influencer
Experienced Baidu AdWords Specialists
200+ Chinese online communities
Billboards/Tram/Print Advertisements
Video / Banner Ads

Our Advertising Platforms

We offer wide ranges of different marketing and advertising services tailored to suit your brand, including:

Influencer Marketing | RED(Xiaohongshu) Advertising) | Tiktok Advertising | Billboards Advertising | WeChat Advertising | Weibo Advertising | Baidu & 360 PPC | Search Engine Advertising

Find out how our unique marketing strategies can help you achieve your sales goals in China.

COME AND GROW WITH STAR CHINA NOW

A Chinese marketing team that gets your job done and delivers results.

Star China is a professional Chinese advertising agency based in Melbourne. We provide advertising solutions to advertise in Chinese communities.

The popularity of social media has created an entirely new marketing ecosystem: a world where the consumer can dictate what they want, when they want it, and how they want it. The power that marketers once had to dictate to the consumer has been reversed.

China has been the fastest growing media market in the world for many years, and it is expected to continue this trend. According to a recent report by Activate, China has led the global growth in advertising spending at an annual growth rate of about 11% for the past five years. This trend is not expected to change any time soon.

Chinese advertisement is not a simple translation from your English ads. There are many cultural differences between China and Australia. The way people interact, how they perceive themselves and their lives, how they spend their time, and what they find important may differ greatly. Therefore, we need to carefully create the ad copy for China market.

China is the most populous country in the world. A recent study found that 95% of people in China use social media and spend an average of 4.5 hours per day on their smartphones. It’s no wonder that influencer advertising has become a hot topic in China, with celebrities such as Jay Chou and BoA signing six figure deals with brands to promote products on social media platforms like Weibo, which is the Chinese equivalent of Twitter) As a result of the growth in China’s economy, brands are also investing heavily into advertising in China. For example, Adidas announced that they would be spending over 100 million euros on marketing and advertising during the Olympics (in addition to sponsoring sports teams) and Coca-Cola invested $1 billion into promoting their beverages through social media platforms such as Weibo (the Chinese equivalent of Twitter).

With so many media channels in China, it’s no surprise that some can be a bit overwhelming. There are both traditional and digital channels to consider. Traditional media would be TV, radio, print, and billboards. Digital media would consist of social media sites, blogs, search engines and more. Selecting the RIGHT Chinese buying media is a key factor to advertisement success as well. When facing thousands of Chinese buying media channels, you might feel confused and lost. Don’t worry. Work with Star China and you are in safe hands.