DISCOVER WHAT WE CAN DO TOGETHER
Here at Star China, we are specialists at helping Australian brands become successful in the Chinese consumer market. Let us create a specialist advertising campaign for your brand through social media and search engine, or utilize our huge range of Chinese media resources at your disposal. China has huge potential that you don’t want to miss out on.
Star China is a Chinese marketing agency based in Melbourne. We are a full-service Chinese digital marketing agency. To help you target Chinese audiences, we work with all trendy social media platforms in China. You can find both Chinese marketing campaigns and long-term social media management solutions from us.
We provide a variety of marketing services to help you reach your Chinese customers online. Our social media team has a deep understanding of the way social media works and we can provide knowledge that transcends simple marketing. As a Chinese digital marketing agency, we work closely with your team to strategically target millions of Chinese consumers. Social media marketing such as Red (Xiaohongshu), WeChat, or Weibo can lead to cross-border sales. The other added benefit of using social media is that it can help you to reach your target audience, especially the middle class in China.
One of the main impacts social media has had on people is that it influences people’s buying behaviours. The way modern Chinese use social media has led to a practice called “shopping while scrolling” where they update their status on their live-streaming app while shopping. This leads to increased spending resulting in better sales for retailers. There are also studies that have found that more and more Chinese are using social media in order to get a sense of what others are wearing, meaning those having the
Come grow with Star China! We’re a curious bunch of optimists and explorers who partner with Australian brands and help them export their products and services to China.
When it comes to strategy, we’re not just talking about a big game that never comes into reality.
Strategy is the art and science of planning and carrying out military operations. It involves setting goals, assessing risks, and making educated guesses. We know that implementing strategies into day-to-day marketing tasks is very important. Therefore, we work out plans and we carry out the plans seriously. Our team of Chinese marketing gurus are there to make sure that the fundamental marketing tasks are carried out in line with the strategy. and make sure that the marketing budget is used efficiently. We are not afraid of tough work and have done campaigns for quite a few Australian brands in the past.